DIGITAL WORK

Meredith Corporation
Site Director & Executive Editor: Better Homes & Gardens Online; Ladies' Home Journal Online; and MORE Online. (2000-2005)

Ms. Sachar directed every major Web site at Meredith including BHG.com, LHJ.com and MORE.com. She conceived the editorial plan for each site, including supervision of traffic initiatives, development of interactive tools and applications, and editorial oversight of partner relationships. Efforts produced double-digit growth in traffic and uniques.

Accomplishments include:

Digital Work

Ladies’ Home Journal Online

Ms. Sachar built partnerships with AOL and MSN that led to a tripling of traffic and and unique visitors in two years. Monthly page views jumped to 24.3 million from 800,000 in two years and uniques climbed to 2.2 million from 100,000. Led two redesigns.
Better Homes and Gardens Online

Better Homes and Gardens Online

While dramatically increasing content volume and shaving costs, site grew from 13.4 million to 39 million page views in three years. Monthly unique visitors grew from 764,500 to 2.9 million.

More Online

More Magazine Online

Ms. Sachar led the launch of the first Web site for this rapidly growing magazine for women 40+, focusing on fashion, lifestyle, fitness and health. Highlights included creation of an up-to-the-minute mini-site on the MORE Marathon and the MORE Model Contest.
Recommendations
“I worked with Emily on a daily basis and know that her determination and passion drive her to excel. She was always willing to take on more responsibilities and was able to meet our high expectations for growth despite all challenges. She has taken established brands and sped their growth (such as BHG.com) but also took large brands with little online presence to unexpected levels (such as LHJ.com). A journalist at heart, she has high standards for professional excellence in our craft; she cares deeply about her staff; she embraces stretch goals as a measure of success; and she has boundless energy to energize a team. In a time when the Internet was going full-speed, she helped accelerate our success. I deeply appreciated her efforts then -- and still do.”
-- David Kurns, Editor in Chief, Meredith Interactive

"As the site director of Meredith Corporation's LHJ.com (Ladies' Home Journal Online), Emily was a constant source of innovative ideas for moving print readers to the Web and building a true Internet brand for our magazine. She works inside the box while thinking outside it and executes her work with the greatest degree of professionalism, collaboration and care. From the tiniest projects to the largest, Emily focuses on the big picture and the micro-detail, yielding support and appreciation from her staff as well as unflinching respect from her supervisors."

-- Roberta Caploe, former Executive Editor, Ladies' Home Journal
"Emily was one of the most inspiring managers I’ve ever worked for: she offers the consummate merger of leadership, experience, and passion. For five years, I was Emily’s managing editor at BHG.com, LHJ.com and MORE.com (Better Homes & Gardens Online, Ladies' Home Journal Online and MORE Magazine Online). Her collaborative point of view engendered a creative environment for her whole team. I would work with her again—in a heartbeat!"

-- Denise Tilles, Director of Product Management, Conde Nast Digital