DIGITAL WORK
CUNY School of Law
Director of Marketing and Media Relations (2007-2009)
Ms. Sachar developed the first Web and print branding and media strategy for New York City's only public law school. She also supervised creation and production of all publications and Web products, as well as internal and external communications.
Accomplishments include:
See also: Print Work, CUNY School of Law
- Launched, in less than five months, a new 400-page Web site.
- Shot virtually all photos for the Web site and maintained the site on a daily basis.
- Developed interactive mechanism for journalists to reach CUNY Law experts (professors and scholars) for quick feedback on breaking news.
- Selected by CUNY Central to be a signature school for our Web efforts.
See also: Print Work, CUNY School of Law
Web site: CUNY School of Law
Ms. Sachar led a complete refresh of CUNY Law's Web site, adding hundreds of pages and photos and ensuring that the site displayed current information for students and faculty.
CUNY School of Law
When new Law School projects debuted, Ms. Sachar moved quickly to ensure their display on the Web site for public attention. Example shown here: CUNY Law's new Center on Latino Rights.